summer social

30th MAY 2026

RICHMOND STADIUM & OLD DEER PARK, LONDON

HYBRID FESTIVAL

Richmond Park’s Summer Social festival offers an unparalleled setting to engage a vibrant, health-conscious, and affluent audience. Nestled amidst the park’s iconic landscapes, the festival seamlessly blends music with an active, socially dynamic atmosphere, making it the ultimate destination for fit, young professionals who value the new generation of emerging hybrid festivals. Attendees, driven by a passion for sport and curated lifestyle experiences, are influencers within their own social circles, and trendsetters whose choices ripple across social communities. Summer Social festival creates a magnetic environment where this discerning crowd can network, celebrate and indulge, ensuring any brand integration resonates deeply with a high-disposable-income demographic eager to live, share, and connect. 

event stats

  • Over 700 sporting teams

  • 3,800 competitors

  • 6,000 Spectators

  • 10,000 Attendees

  • Biggest UK Sport & Music Festival

  • Young Affluent Audience

  • 53% male 47% female

  • Exclusive Headline and stage partnerships

  • up to 10x10 brand activation spaces

  • sampling locations

  • digital side-of-screen stage advertising

  • Social and creator-generated content

  • pre + post socials to festival database

Contact us

phil.dewhurst@xperienceworks.co.uk

denise.moore@xperienceworks.co.uk

Tel: 44 (0)7595 590718

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