Set in the scenic region of south Wales, the FULL SEND events bring the high-intensity format of HYROX - combining running intervals with functional fitness stations - to the local fitness community. Taking place at venues such as Llanelli and Cardiff, they are framed as a “simulation” of the full HYROX race, welcoming athletes of varying ability levels and making the challenge accessible yet serious. Participants get the chance to test their stamina, strength and racing mindset in a supportive yet competitive environment. It is perfect for those aiming to step up to the full HYROX series or simply challenge themselves in a structured event.

FULL SEND will integrate your brand as part of the participants’ journey, from training to race day. This association enhances brand credibility in the wellness and lifestyle space, drives local awareness, and creates authentic engagement through on-site activation, social media amplification, and community storytelling.

full send

MARCH 28/29 + JUNE 27/28 2026

NATIONAL INDOOR ATHLETICS STADIUM, CARDIFF + PARC-Y-SCARLETS STADIUM, LLANELLI

THE LATEST SERIES IN THE SIM CATEGORY

EVENT STATS

  • 5000 competitors and supporters

  • Affluent, Health-Conscious and Community Orientated

  • 5.5K players

  • 84% 20-39 year olds

  • 91% from South Wales

  • 57% male 43% female

  • exclusive headline partnerships

  • up to 10x10 brand activation spaces

  • sampling locations

  • digital screen advertising

  • social and creator-generated content

  • pre & post socials to event database

Contact us

phil.dewhurst@xperienceworks.co.uk

denise.moore@xperienceworks.co.uk

Tel: 44 (0)7595 590718

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