Set in the scenic region of south Wales, the FULL SEND events bring the high-intensity format of HYROX - combining running intervals with functional fitness stations - to the local fitness community. Taking place at venues such as Llanelli and Cardiff, they are framed as a “simulation” of the full HYROX race, welcoming athletes of varying ability levels and making the challenge accessible yet serious. Participants get the chance to test their stamina, strength and racing mindset in a supportive yet competitive environment. It is perfect for those aiming to step up to the full HYROX series or simply challenge themselves in a structured event.
FULL SEND will integrate your brand as part of the participants’ journey, from training to race day. This association enhances brand credibility in the wellness and lifestyle space, drives local awareness, and creates authentic engagement through on-site activation, social media amplification, and community storytelling.
full send
MARCH 28/29 + JUNE 27/28 2026
NATIONAL INDOOR ATHLETICS STADIUM, CARDIFF + PARC-Y-SCARLETS STADIUM, LLANELLI
THE LATEST SERIES IN THE SIM CATEGORY
EVENT STATS
5000 competitors and supporters
Affluent, Health-Conscious and Community Orientated
5.5K players
84% 20-39 year olds
91% from South Wales
57% male 43% female
exclusive headline partnerships
up to 10x10 brand activation spaces
sampling locations
digital screen advertising
social and creator-generated content
pre & post socials to event database
Contact us
phil.dewhurst@xperienceworks.co.uk
denise.moore@xperienceworks.co.uk
Tel: 44 (0)7595 590718